by gsower | Jan 5, 2024 | Selling Your Agency
Positioning Your Ad Agency For Sale Positioning a digital agency or marketing company for a sale involves making improvements and preparing the business in a way that will make it attractive to potential buyers. It’s comparable to cleaning up a home before you...
by gsower | Nov 27, 2023 | Necessary Documents, Selling Your Agency
A Confidential Information Memorandum (CIM) is a key document used in the process of selling a business. It’s one of several documents you will be expected to provide to anyone considering buying your digital agency. It provides potential buyers with detailed...
by gsower | Nov 17, 2023 | Dealing With Buyers, Selling Your Agency, Types of Buyers
Buyers of your digital marketing agency come in various shapes and flavors, each with their own agendas, motives and goals. But you can distill buyers into three basic categories. Here’s a look to see which types of buyers align best with YOUR goals to to...
by gsower | Nov 10, 2023 | Selling Your Agency
SCROLL DOWN TO VIEW VIDEO INTERVIEW Deciding to sell my digital marketing agency, SamsonMedia.net, after 16 years was a very big decision. And not just a big business decision but a big LIFE decision. After all, it was my baby, which I literally named after my...
by gsower | Nov 2, 2023 | Timing the Sale
Timing The Sale of Your Ad Agency – How to Sell on a High Note When to pull the trigger on the sale of your digital agency is key to getting top dollar. As we’ve discussed in previous blog posts about the right, wrong and just right timing for selling your...
